Categories Marketing Agencies Creative Media Sustainability Technology

Data & Privacy

Data and privacy has become a controversial topic, with brands adopting more strict measures in order to adhere to the regulations around customer data and privacy.

We take a closer look at the legislation surrounding user data and how it has had an impact on some of the world's most reputable brands.

Parliament has a big decision to make on online safety

04 Apr 2024

4 min read
Everything you need to know about the Online Safety Act
Opinion
Smartly’s Kristin MacGregor (KMac) talks privacy, multi-touchpoint and real-time measurement

04 Apr 2024

7 min read

Sponsored

Privacy, platforms & power shifts: 3 trends reshaping marketing and measurement
Promoted
Kith loyalty cards
Premium Item

03 Apr 2024

5 min read
What can brands learn from Kith’s ‘thoughtful’ loyalty program?
customer loyalty
Buscemi on 30 Rock. How do you do fellow kids

28 Mar 2024

5 min read
How brands f*ck-up when working with ‘for youth, by youth’ communities
Opinion
Suzanne Kounkel, global and US chief marketing officer at Deloitte, Stein IAS’ Global President Craig Duxbury in their fireside chat at B2B World Fest in London

20 Mar 2024

4 min read

Sponsored

Deloitte’s Suzanne Kounkel on why the B2B decade is in full swing
Promoted
Singapore

14 Mar 2024

3 min read
Unilever, P&G, Citibank & more to share insights at APAC Trends Briefing event
Brand purpose
TikTok app logo on mobile phone screen with other social app logos

13 Mar 2024

9 min read
US Senate will kill ‘divest or ban’ TikTok bill, despite House backing, experts predic...
TikTok
Omnichannel wheel

13 Mar 2024

5 min read

Sponsored

How mobile data drives omnichannel success
Promoted
Capitol building

07 Mar 2024

10 min read
Advertisers on alert as bill to ban TikTok or force divestment advances in US House
TikTok

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024