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Consumer habits have changed throughout the past year at the rate of knots, forcing brands to re-think their engagement strategies, and how best they serve their audiences through content and creative. Clients want to work with agencies that can be nimble enough to adapt their creative thinking in real time, introduce new skill-sets where required, and pivot their business models according to how clients want to operate. Tune in to get a real understanding of how today's consumers are behaving, which is driving client demands.
The world of commerce is changing; consumers making purchase decisions in 2021 aren’t thinking about channels, touchpoints and the path to purchase. Rather, they are seeking out... read more
Gaming is an industry hot topic but underneath all the hype is a very real opportunity for agencies to be making revenue. Clients are always after a new way to reach consumers and... read more
Member Exclusive
Lockdown and working from home forced agencies and clients to rethink the pitch process. Chemistry meetings took place on Zoom while decks were presented in Teams meetings. The savings,... read more
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With an uncertain financial economy ahead, many will be looking to freelance work. Freelancers and creative gig workers have many options in terms of platforms to find work but how... read more
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Work-life balance is something we all strive to achieve, and in today’s market, it’s even more important to ensure we’re attracting the very best talent into our businesses.... read more
This panel will dig under the newest trends and insights in M&A in our industry with a panel of experts that have been right at the heart of the most exciting deals of the past... read more
Facebook has developed a framework that agencies can use to help clients build long term brands. Join Carlos Palacios, strategic communications planning lead at Facebook as he shares... read more
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A panel featuring speakers from various marginalised groups who may have faced discrimination through microaggressions in the workplace. Topics of conversation could include: what... read more
