Discuss, debate and discover the future of agencies

What is the key to a successful working relationship? In this optimistic and very frank session, a senior marketer and a satisfied client share the secrets of their working methods... read more

Learn how external and in-house agencies can bring out the best in each other. A recent WFA study found 57% of major multinationals had built in-house teams for creative services,... read more

Advertising in the age of Covid-19 is no mean feat. This session is packed with bold predictions, fresh ideas and punchy solutions to keep your agency growing. Agency CEOs open up... read more

Whether you are pitching or refusing to pitch, workshopping or negotiating with procurement – this session is a must. Hear from clients about what inspires them to say yes, and... read more

What does a great client partnership look like in tough times? In this exclusive session, you can peek behind the curtain as a senior marketer and a satisfied client share the secrets... read more

If you want to know where growth happens in 2021, then this fast-paced session is you. eMarketer principal analyst Debra Aho Williamson presents a wealth of data and makes sense... read more

Whether you are pitching (or refusing to pitch), workshopping or negotiating with procurement, this session will arm you with the knowledge to secure accounts. New business has shifted... read more

In-housing or right-housing? A hybrid way of working or an agency of record? Get all the information you need to pick a creative setup that works for you.
This panel of in-house,... read more

What does a great client partnership look like in tough times? In this exclusive session you can peek behind the curtain as a senior marketer and a satisfied client share the secrets... read more

An essential and in-depth lesson in agency leadership from one of the world’s most admired agencies. Neil Christie, director of growth markets at Wieden and Kennedy, explains how... read more

Time to get out of the hub bubble of Singapore.

In this session, we will chat with leading agencies from Southeast Asia’s growth markets to find out where they are doing... read more

We will hear first-hand, how some of Europe’s leading privately-owned marketing services companies have successfully built and realised value for their businesses.

Join Sue Unerman and Kathryn Jacob in a chat with Sonoo Singh, to talk about their new book ‘Belonging’.
The authors of the eponymous book - ‘Belonging: The key to transforming... read more

Such unprecedented times have meant that some agencies have won and some have lost. In partnership with Deazy, we’re taking a deep dive into looking at how agencies have pivoted... read more

If you want your agency to still be here in five or ten years, it’s essential that you have a profitable and sustainable business model. What many agencies don’t realise is that... read more

With the advent of Zoom fatigue and increased screen time as many of us work from home due to Covid-19, Arianna Huffington, founder of Thrive Global, The Huffington Post and author... read more

Independent agency CEOs from across APAC will share the challenges they face and the successes they are experiencing when competing with networks and consultancies.

According to the latest industry reports, digital advertising budgets continue to increase, with programmatic once again benefitting from greater investment.
But as spend increases,... read more

Only now are offices beginning to reopen to some degree, but many agency workers continue to work remotely putting a strain on business productivity and meaning that managers are... read more

Pricing is one of the key determinants of profitable growth. Get it right and your agency will thrive. Get it wrong and you’ll be bogged down with unprofitable work, which has... read more

The agency/marketer environment and our jobs are changing at an unprecedented rate. It’s generally understood that the rate of change will only increase driven in part by the ‘great... read more

Procurement teams can be difficult for many agencies to navigate, which is why this is a not-to-miss session. Hear from experts about how agencies have much to gain by working with... read more

Acclaimed designer and founder of Red or Dead and Hemingway Design will talk to The Drum about his career, his creative process and inspirations and how he sees the modern creative... read more

Three pillars of growth for 2021: What to measure as you grow
In challenging times, it’s more important than ever to have accurate financial
information at your fingertips.... read more

What would make a career consultant move over to lead one of the biggest creative agencies? Aren’t the big bad consultancies coming to get the agencies? Hear from Ogilvy’s new... read more

With the world in flux, agencies are trying to figure out what the clients of the future will look like and where work will come from. During this session, The Economist’s head... read more

Hunger for data isn't slowing, but the real value for brands is having partners that can translate that data into actionable insights. This is where agencies can create valuable... read more

In this talk, creative entrepreneur Will Travis shares some of the principles of his Elevation Barn business, focused on finding clarity, as well as sharing his thoughts on how this... read more

It is the time to restart, rebuild, reset. But can an industry built on flogging stuff ever be ethical, especially at a time when the pandemic has upended our world? This panel will... read more

Businessman and farmer, Wilfred Emmanuel-Jones talks to The Drum about how brands and marketers can do a better job of engaging a more diverse consumer-base and of how he is building... read more

In this session, we hear from four Black ad professionals who started in different decades about what advertising life was like when they were starting out and how the industry has... read more

In a recent study from the CMO Council, nine out of ten B2B buyers said online content has a significant effect on their purchasing decisions. That’s a stark reminder of just how... read more

In this session, we will explore how businesses can further ramp up their creative offering through new ideas, innovation and talent recruitment.

A discussion among the main players around the acquisition of The BeHeard Partnership, how it came about and took place during lockdown - and what the plans are for it moving fo... read more

What does it take to be a record-holder? Marketers from Guinness World Records and Rubik’s discuss how agencies can use record attempts to create impactful campaigns which meet... read more

In a constantly changing industry climate, the 4A's keeps a close pulse on how agencies are shifting to use more progressive working models. As part of this session, 4A’s CEO Marla... read more

Sign up for The Drum Awards for Agency Business Virtual Ceremony.

Due to the current situation, we can’t host our usual awards night, so instead, you are invited to join... read more

With agencies being all about their people - how are their cultures being affected in lockdown and how are agency leaders working hard to retain what makes them unique through remote... read more